Projects

What the work looks like, and what it moved.

Every project starts with a measurement and ends with a number that holds up. These are the ones I am allowed to show.

The rebuilt Studio ENA product page on a phone, with price, reviews, availability and the add-to-cart button in the first viewport

Case study

Studio ENA 70%+ ATCR in 30 days

A funnel analysis, then a targeted rebuild of the mobile product page. Four weeks later the add-to-cart rate in the core segment is 71 percent higher.

+71%add-to-cart rate in the core segment, four weeks after release

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